Empower your business with Voice-of-Customer Surveys or Hire Key Opinion Leaders/Subject Matter Experts to carve your product development and marketing strategy.
BIS Research conducts In-Depth Interviews (IDI) with stakeholders to provide fast & reliable data.
“BIS’s customized report helps my research a lot in a perfect time manner. It includes deep-insight market interviews from variety of market stakeholders globally. I look forward to returning another research again. BIS is outstanding”
-Director- Bio-Healthcare
A Japanese Healthcare Solutions MNC mandated us to conduct VoC surveys in US.
Some Highlights:
There’s a sweet spot between $5000 & $5500.
If a new entrant wants to launch a new PoC test system, then the optimum price range can be between $5,000 and $5,500.
False results, pricing, and sensitivity are key customer apprehensions.
30% of the respondents suggested that their major concern is False Positive / Negative results. Whereas 15% suggested that the major shortcoming is price of the tests.
A Global Consulting firm reached out to us to identify Key Opinion Leaders globally for a study on Precision Medicine in Psychiatry.